The two industries that the watch industry may high end mechanical watches be too closely concerned with are the fashion industry and the automotive industry. On the surface, the watches industry is very concerned about what these industries are doing because each industry sells a lot of things that people don't strictly need but want. In addition, each of these industries thrives due to storytelling, design innovation, and smart distribution and marketing. If these elements are not properly aligned, it is difficult for the fashion industry to sell haute couture, and the automotive industry can hardly sell exotic luxury cars. Today, the difference between the automotive and fashion industries and the watch industry is that most people lack certain types of clothing. Few people in the world can spend a day without looking at the car, let alone one. In addition, cars are still the main way many people circumvent, so their relevance in our lives is rarely questioned. However, the watches industry mechanical swiss watches has not benefited from these two aspects. The closest correlation simulation that the watches industry can claim is that “every day in the world, most people need to know what time it is now.” This can easily become the most relevant concept in the high-end watch industry in the lives of ordinary people. This is a bad basis for relevance, because, as most people know, modern life offers many alternatives for most people in urbanized areas to determine time outside the watch. Therefore, if the watch industry follows the lessons of the automotive high end mechanical watches and fashion (and other) industries, as a means of determining how to maintain relevance to consumers, then it will be in a compromise position. This is because most industries that the watch industry likes to follow seem similar, and I want to continue this because I think it is very important to explain how the watch industry is entering its current position. Managers in the watch industry actually know exactly how to design, produce and sell quality watches throughout the entire cycle. Traditional watches will no longer be the most advanced products in 30-40 years, and the smart watch industry is still in its infancy, unable to provide a large amount of intelligence for watch-related watches for the average consumer. Therefore, only in-depth and specific understanding of the reasons people buy luxury watches can gain insight into how to make watches as relevant as possible to consumers. What I want to show is that todays talented talents in the watch industry need to embrace the best things that the watch industry can do and apply it to our present day. Jean-Claude Biver is such a person, he knows again and again how to use traditional products, designed to meet todays needs, and to ensure that enough people hear it. He is not the only one.